FAQ/Reports & Analysis

How are openings measured?

CleverReach Support
posted this on January 26, 2010 16:55

When creating an e-mail you can define whether openings should be tracked or not. If tracking is enabled a small transparent image will be placed in your e-mail. A recipient loading this image will count as an opening.

Single openings

The number of recipients who have opened the e-mail (loaded the images) at least once.

All openings

The amount of all (single or double) openings per e-mail.

 
Topic is closed for comments